Many Japanese corporations currently view markets and business opportunities abroad as a venue for their advanced technologies and human resources to flourish. However, Japanese corporations feature a unique internal culture and mindset, at times resulting in apprehension toward entering foreign markets. Additionally, the global strategies of Japanese corporations are greatly affected by external factors from rapid growth in a new market to calamities such as the financial crisis of 2007–08 and the COVID-19 pandemic.
Rather than arbitrarily promoting the merits of investment to these corporations, MRI recommends IPAs establish mutual communication with foreign corporations, crafting foreign expansion scenarios tailored to the business strategies of target corporations. Based on our experience in helping a wide variety of Japanese corporations design business strategies and expand abroad, MRI offers customers foreign expansion scenarios and advice for attracting investment that are in alignment with the perspectives of Japanese corporations.
Our services include: analysis of the strengths and weakness of IPA investment-promotion strategies in relation to the needs of Japanese corporations; identification of mutually beneficial areas for investment; and development of a detailed plan for approaching Japanese corporations. Through collaboration within the Mitsubishi Group, we offer additional support to our customers by planning and running events that educate Japanese corporations from a wide variety of industries on the aspects of investing in the customer’s country (e.g. seminars and study groups).
Source: Mitsubishi Research Institute